Download my best website blueprints: http://bit.ly/webblueprints and convert more of your website visitors FASTER! In this video, I’ll show you two high-converting landing page web designs for WordPress or other CMS. Watch this video for an in depth look at how to construct a landing page for leads and sales.

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Video Notes:

0:36- definition of a landing page is any page that a viewer lands on after clicking on an ad. These pages are intentioned to convert a viewer to a lead or a sale.

There are a few different kinds of landing pages:

Product pages
Buy pages
Squeeze pages

1:29 Simple Landing page designs for opt ins should not have any navigation. Your Banner should match your branding and include your headline. Include a left-to-right workflow and use a video or image so the viewer knows your value proposition immediately. Your opt in email

3:26 Conversion tip: never ask for information that you don’t need to move the customer to the next step. Keep most of your designs above the page and don’t include too much information- it comes off as creepy.

5:00 Develop your landing page in rows and columns. Use a 1-column row to place headlines and value propositions. Use a 3 column row to place 3 testimonials or feature benefits.

7:00 landing page designs for products using a lead-pages template.

8:00- 3 different ways to look at the landing page design

1- click the ad
2- they go to the landing page
3- confirmation or thank you page

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35 Comments

  1. All of these comments sound robotic – SPAM ALERT! They get a free ebook or something if they add positive comments. This is not a sustainable way to do business – try making customers genuinely happy so they add actual positive comments and actually come back to visit your website instead of bribing positive feedback out of them. If you're a newbie – RUN! Click away!

  2. I don't want to pay a monthly fee just to create a few pages that some other company controls. I make my own squeeze/landing pages easily with a WordPress plugin then hook them to another free plugin that builds my list and sends automated emails to that list that I create from templates – all for FREE!

  3. Are there any sites out there where I can submit my landing page for experienced online sellers to rip the thing apart to help it convert better?

  4. This was great, thanks, I have been researching "landing page analysis" for a while now, and I think this has helped. Have you ever come across – Wanmila Splendid Simplification – (do a google search ) ? Ive heard some awesome things about it and my buddy got cool success with it.

  5. Just wonderful, I have been researching "adwords landing page" for a while now, and I think this has helped. Have you ever come across – Fanadeey Controller Excellence – (Have a quick look on google cant remember the place now ) ? Ive heard some extraordinary things about it and my m8 got amazing success with it.

  6. This is only going to be relevant for little while, as I see "opt in" are opting out so to speek, people are bombarded with emails from people trying to sell things.

  7. Hello
    I am an affiliate marketer and use AdWords to send traffic to product page from my landing page.

    In past everytime I added an option the traffic to sales pages reduced greatly and so did sales.

    I am on limited budget and so want a suggestion on which optin service would be best?

    Also can you pl share how to do email marketing, as I am complete new and no experience in email marketing.

    I look forward to your help ( pl share Skype or email where I can connect with you directly)

    Thanks in advance.

    ~Vik

  8. I read the title and watched the video carefully – I was not disappointed or felt mislead. You covered design layout and purpose of landing pages – with tips and what not to do – all in a few minutes great.

    For those looking for code, themes or what images and content to use, this video doesn't cover that – but if you don't find it useful anyway then i don't know what to tell you.

  9. I don't understand how the last thing would do well. You want to build trust. That is why you have opt-in. With the last thing If I were doing affiliate marketing I could just link straight to the merchant page.

  10. Owen, I just found your video. I am wanting to apply it to a product review affiliate site.
    There are numerous construction type products, no one product. So what do I target below the fold?

  11. THIS. Is exactly what I was looking for. NO BS. Just the facts. I can build a page, no problem. I was just looking for another programmer that knew, which landing page layouts work best for what, and this answered my question.
    Seriously, 1,000 thank yous. Thumbs Up! AND SUBSCRIBED now 😉

  12. R u serious ??? You have no idea what SEO is!!! You say all this shit about SEOs that isn't true or even close! Us SEOs Like having CTA above the fold!! and how dont u know if ur an affiliate for whatever that company was? This guy is not very professional! Be careful taking advice from these videos. You dont want to mess up your site or lose clients over this BS info!!!

  13. This was a great video and I just subscribed. I am just starting and am looking forward to saying you were the one who helped me get from where I am to where I want to go! Thanks for taking the time to do this!

  14. i see a lot of those kinda fake ass pages where u can immediatly see its for sales purposes. I would like to have a more customer friendly page.

  15. I would like to know more about the landing page that seals a deal you mentioned towards the end of your video. I have an ebook series on health tips and i would like to know how sell them with landing pages.

  16. Owen, are you saying we should take the user directly to the sales page? I always thought the best course of action is to take their name and email and start mailing them offers.

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