Over the past couple of weeks, I’ve been informed of a number of local user interface changes to the Google local panels in the search results. Here are some of those changes, not including what I already covered here.
(1) Google Social Media updates – as covered here – via Mike Blumenthal and Claudia Tomina:
(2) Google Business Profile not showing rating summary and stars; and more, spotted by Mike Blumenthal:
Another example of the GB Profile changes test with an event space
Note
– absence of ratings/stars above the fold
– Name moved to top
– CTA move up under images
– More admission/ticket info visible above the fold https://t.co/l0gi9IYrvU pic.twitter.com/9hmGgSrP0D— Mike Blumenthal (@mblumenthal) March 6, 2024
(3) The AI answers in the local results (as covered here) but now in the wild; spotted via Claudia Tomina:
I asked about customer service and it featured 2 bad reviews! pic.twitter.com/7YLt0UQrYl
— ClaudiaT (@ClaudiaTomina) March 9, 2024
Google featuring AI powered overview for business on the about tab. pic.twitter.com/RFpfGvEQCT
— ClaudiaT (@ClaudiaTomina) March 9, 2024
(4) Latest Updates card in Local panels via Khushal:
🆕 Google testing new card layout for local business’s Latest Updates. pic.twitter.com/iZiiINsLHX
— Khushal Bherwani (@b4k_khushal) January 27, 2024
(5) Vertical expanded Google Maps in Search – versus what we covered here:
Google shows new vertically expandable maps in Local Packs. Before there have already been horizontally expandable maps.
Have you seen this before @rustybrick ?https://t.co/szc49udgec
First seen by @aussermayr See his post on LinkedIn: https://t.co/KApAjshpRR pic.twitter.com/Q4UFstnYcE
— SEO Südwest (@SEO_Suedwest) January 30, 2024
Forum discussion at threads above.