Wanna know how to nail Facebook ads in 2022 while spending less?

Before the pandemic, and before that whole Apple privacy ios14 update, Facebook ads used to be a great way for small businesses like yours to get the word out about their services and offers.

Well they still are!

You just have to know what’s working NOW as we go into 2022, so you can overcome the new challenges that come with “the new normal.”

So in this video, I’ve got a whole bunch of tips, secret strategies and best practices that will help you succeed with Facebook and Instagram ads, when most other businesses are floundering.

And to be honest, this little update has actually cleared out a lot of other players in the game, putting you in an even better position than you would have been in before the pandemic and privacy update.

🎬 Register for the FREE On-demand video masterclass training, “The Automated Clients-on-Demand Website Blueprint for Service Businesses” Just go to: https://wesmcdowell.com/training

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33 Comments

  1. Wouldn't running the engagement campaign TOF (top of funnel) ruin your MOF (middle of funnel) audiences, aka targeting page engagers?

    Or does it not matter if I only use the conversion objective?

    Start of the third day for the PPE campaign and it's at 0.00855 per engagement. So it is bringing a lot of engagement for sure.

  2. Can you tell us why ads results change everymonth, if ur audience was working this month, next month isnt working and u should create new audienc and explore in ur ads until u find the right audience. Cant understand these meta changes🥲

  3. Hi Wes, based on your experience would you rather max out on spending ($300-500 a month) for better analytic results to fine tune your demographics or would $5 a day over a month ($150) be sufficient. My purpose for the first month would be to drive traffic by offering a lead generator and the second month to retarget the engaged followers from the first month. I value your opinion and advice. Thank you!

  4. This is a really good video Wes. I’ve watched dozens of vids today about Facebook ads and yours is the only one with deep, relevant content. I wish I could afford to work with you but your free content is massively helpful.

  5. Just found out about your channel today and I’m beyond surprised you’re giving these tips for free man. This is god’s work you’re doing, thank you so much!

  6. I advertise on FB buying smart devices/iPhones etc. Would it still be worth creating an email list or continue what I’m doing which is message conversions and giving quotes directly through messenger? Appreciate the tips

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