As 2022 winds down, marketers are being asked to focus on efficiency and “do more with less.” The most successful have leveraged tools such as calculated metrics, artificial intelligence and real-time insights.
In this webinar, learn how a financial institution with over 21 million active customers connects its customer data, segments audiences faster and delivers personalized experiences in real time.
Join Salesforce in this free webinar and learn real use cases on finding success and business results by sending fewer communications that are more relevant and targeted.
Register today for “Do More with Less: Connect Customer Data to Drive Marketing Efficiency,” presented by Salesforce.
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About The Author
Cynthia Ramsaran is director of custom content at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over two decades of editorial/content marketing experience, Cynthia’s expertise spans the marketing, technology, finance, manufacturing and gaming industries. She was a writer/producer for CNBC.com and produced thought leadership for KPMG. Cynthia hails from Queens, NY and earned her Bachelor’s and MBA from St. John’s University.